Welcome to DFPTutorial.com

Google offers a free (if fewer than 90 million impressions/month) and very powerful Ad Server called DFP Small Business.

what_is_dfp_small_business

When I started using Google’s DoubleClick for Publishers (DFP) Small Business I first had some troubles to understand how it works. The DFP Small Business Help Pages help you solve specific problems but I could not find an easy to understand tutorial on how to setup and use DFP Small Business. It took me over half a year to wrap my head around everything that I needed to run DFP as my Ad Server with all the features I required.

To spare you the learning curve here is a step by step tutorial on how to use DFP Small Business as Ad Server to serve your Ads (including AdSense Ads) on your websites.

Table of contents:

 

First Step: Introduction into DFP Small Business

Posted by – Last Updated: 18.04.2012

  • Jon Ragetli

    Thanks for writing this tutorial, it is very helpful. Still I have some specific questions – which forum would you recommend for posing those questions?
    Kind regards,
    Jon

    • StarBuG

      You can either use the official DFP Help Forums from Google or ask the question in my original DFP Tutorial Thread

    • Anonymous

      Hello Jon,
      you can either use the official DFP Help Forums from Google:
      http://www.google.com/support/forum/p/dfp

      or ask the question in my original DFP Tutorial Thread:
      http://www.adsenseexperts.com/advanced-adsense-publishers/set-dfp-small-business-serving-ads-sites-t77.html

      • Jon Ragetli

        Thanks!

        • Jon Ragetli

          I could not find the Google forum, but that was because of the language settings in Google Chrome – the English forum was hidden as my language is Dutch. And there was no Dutch forum, so I was redirected to another landing page.

          • Anonymous

            Go to chrome > Options > Under the Hood > Web Content > Language and Spell-Checker settings
            and add English to your languages, then switch to English as Interface language for Chrome

  • http://twitter.com/_CassieLee_ Cassie Allinger

    Thanks for creating this tutorial. Do you have any posts, or know of any other resources, that breakdown custom targeting via key values? Thanks!

    • http://www.dfptutorial.com Michael Scheel

      Unfortunately no. But if you find a good one let me know. :)

  • http://geekworldnews.org/ Geek World News

    Nice tips you shared

    • http://www.dfptutorial.com Michael Scheel

       You are welcome :)

  • Meg Geddes

    Quick question – if I understand this correctly, I can’t use any of the hundreds and hundreds of existing ad units (with the existing ad code and multiple channels assigned to each one) in order to switch to DFP? I really want to move to an ad server, but I don’t much want to redo ALL the ads for a 60+ sites.